One of the biggest happenings recently and certainly a key focus of every marketer whose business is reliant one way or another on Facebook’s services is the annual F8 developer conference in which the company showcases its coming additions, updates and many more. Yesterday was the last day of this years event and we have […]
You must have heard: Mark Zuckerberg has spoken. He says, and I quote, “future versions of Messenger and WhatsApp [are] to become the main ways people communicate on the Facebook network.” His words seem to stress the importance of speed, simplicity and usability on the one hand, and privacy, security and accountability on the other. […]
A couple weeks ago Facebook launched a new type of advertisement option: Messenger as an Ad destination. They could be an important aspect for any messenger marketing campaign and activation. Let’s see how.