Whether the goal of your next big campaign is to get people to willingly try out your new service, quadruple the sign-ups in that given month or simply push sales over the roof the first indicator that you will probably always look at when assessing your success is the conversion rate. Traditionally at the end […]
One of the biggest happenings recently and certainly a key focus of every marketer whose business is reliant one way or another on Facebook’s services is the annual F8 developer conference in which the company showcases its coming additions, updates and many more. Yesterday was the last day of this years event and we have […]
You must have heard: Mark Zuckerberg has spoken. He says, and I quote, “future versions of Messenger and WhatsApp [are] to become the main ways people communicate on the Facebook network.” His words seem to stress the importance of speed, simplicity and usability on the one hand, and privacy, security and accountability on the other. […]
The thing these businesses need to understand is that the only roads that lead to your website are the ones you build yourself. You can’t expect any traffic if you haven’t done the work to generate it.
We are starting a mini series, in which we are going to collect a few tips and tricks for small businesses. Here are the first three on our list: organize frequent webinars focus on content marketing consider spending on Google ads Social media and the ubiquity of the internet have opened up novel, powerful new […]