Ever since Facebook opened its gateways to messenger marketing back in 2016, more and more companies are exploring the potential of this new form of marketing. The idea is simple: As with traditional salesmen, your customers learn more about your product or service in a conversational form, acquiring information through a series of personalized questions […]
You must have heard: Mark Zuckerberg has spoken. He says, and I quote, “future versions of Messenger and WhatsApp [are] to become the main ways people communicate on the Facebook network.” His words seem to stress the importance of speed, simplicity and usability on the one hand, and privacy, security and accountability on the other. […]
As you might have heard, Facebook is changing the infamous “checkbox plugin”, allowing only a default unchecked status in the future for all services and businesses. But how does it affect you? If you are one of the lucky few who had this checkbox plugin in a checked-in status from way back when it was […]
The story of Father George, Botism evangelist Some exciting news and rumors shocked the internet recently about a new online community shaping up around a completely digital leader. Father George is one of the latest and most surprising online phenomena today. With its 5.6 million followers, Father George is like a new shepherd figure, representing […]
The thing these businesses need to understand is that the only roads that lead to your website are the ones you build yourself. You can’t expect any traffic if you haven’t done the work to generate it.
We are starting a mini series, in which we are going to collect a few tips and tricks for small businesses. Here are the first three on our list: organize frequent webinars focus on content marketing consider spending on Google ads Social media and the ubiquity of the internet have opened up novel, powerful new […]
Here are the first 3 out of the 5 Biggest Trends in 2019 that we see: 1. good content is still the best, but structure is equally important 2. messaging platforms are becoming key for businesses 3. voice searches are becoming an everyday alternative It all started with our regular meeting. The fanbot team was […]
Tags are a flexible way to organize your audience. They are also great to send targeted broadcasting messages, only for users with certain interest, for example. They are customizable labels you can create either manually or automatically and assign them to fans as needed. They can be anything that fits the topic of your conversations.
This question pops up at almost every conversation we have with our new customers or brands who wish to try out messaging marketing. As the Messenger platform is getting a more integral part of the sales and marketing funnel, it’s important to learn your options that could be used to drive traffic.
Making a quick copy of your existing bot was always a popular request from our partners and users. The ability to quickly add existing bots to new Pages, or to test bots that are just slightly different from the original is an important one. Now it’s possible to clone your bot in less than a […]